Bora Kuzey
Bora KuzeyBora KuzeyShopify Developer

Turn more visitors into paying customers.

I optimize Shopify storefronts for DTC beauty and skincare brands running paid traffic: custom-coded, measured, documented before and after.

Brands I've helped grow

NartedKolaj CoEpilogyCovalent LabsGizkar LojistikDr. Fahrettin Yıldız

The 14-day page sprint

One key page. Visible buying friction fixed. 14 days, fixed scope, documented before and after.

See the sprint

Services

Explore my expertise.

Every build is measured: speed, layout and buying flow, documented before and after.

Core offer

Conversion-Focused Page Optimization

Traffic is only half the story. I audit one key product or landing page, fix the visible buying friction: copy, UX hierarchy and speed, then implement the changes directly in your theme. Fixed scope, 14 days, documented before and after. No inflated promises.

UX & copy fixesSpeedBefore/after documentation
See the 14-day sprint
Supporting services

Custom Shopify Store Setup

Launch your Shopify store with confidence. I handle the entire setup, from theme selection to full customization, for a seamless experience that sets you up for success without the guesswork.

Store architectureTheme selectionLaunch-ready setup

Advanced Theme Customization

Make your Shopify store stand out with custom theme development. Whether you need to tweak existing layouts or build entirely new sections, I specialize in advanced coding that matches your brand identity.

Custom sectionsLiquid + JSBrand-true UI

Performance Optimization

A well-built store keeps shoppers moving. I tune Core Web Vitals, trim render-blocking assets and reduce layout shift so nothing heavy sits in the critical path of your storefront.

Core Web VitalsLazy loadingAsset audits

App Integration & Troubleshooting

Boost your store's functionality with the right apps. I offer seamless app integration and customization, ensuring they fit your needs while keeping your store lean and stable.

3rd-party appsCustom hooksBug fixing

Store Migration to Shopify

Moving from WooCommerce, Wix or a legacy build? I migrate your products, content, SEO and redirects to a clean, well-built Shopify store with zero ranking loss and no downtime on launch day.

Data + SEO migration301 redirectsZero downtime

Why work with me

An operator who codes.

I came up on the business side of ecommerce before I ever started building for it, so I know where the sales are leaking before I open the code.

I've run the stores, not just built them

I ran ecommerce stores for years before I wrote a line of Shopify, scaling my own. I read your funnel like an owner, not a contractor.

Custom code, no page builders

Fully hand-built themes and sections, no bloated drag and drop. No page builder, no dead weight sitting in the critical path.

Built around conversion

Every decision ties back to one question: will this turn more of your visitors into paying customers?

How it works

From first call to launch.

Typically 2 to 4 weeks
01

Discovery

We align on your goals, audience and store architecture before a line of code is written. You leave with a scoped project brief and a clear build plan.

02

Build

I design and develop your store in focused milestones you can see and shape, with custom Shopify sections built for speed and conversion.

03

Launch & handoff

We test across devices, tune Core Web Vitals, then launch with a clean handoff and a store you can run with confidence.

Testimonials

What clients say about the work.

Bora rebuilt our storefront from the ground up and it finally feels as premium as our products. He restructured the product pages around our science-backed claims and tightened the entire mobile flow — the whole process was clear, fast and genuinely collaborative from start to finish.
AAtalay KapanFounder, Epilogy Lab
The multilingual site Bora built brought us patients from three different countries within weeks. Booking is effortless, the design earns trust the moment someone lands, and every detail — from the service pages to the appointment flow — was carefully thought through.
DDr. Fahrettin YıldızMedical Aesthetics
Bora translated a complex, science-driven business into a site that just makes sense. He turned our tangled positioning into a clear, confident story and built it responsively across every page. Professional, precise and a real pleasure to work with from kickoff to launch.
BBuse FilizMarketing Lead, Covalent Labs
Our B2B clients finally understand what we offer at a glance. Bora delivered a corporate site that looks the part, loads fast and presents our services with real clarity — and it works flawlessly on every device, which is exactly what we needed to win bigger accounts.
GGizem KarabulutOperations Director, Gizkar Logistics
Clean, fast and conversion-focused — exactly what we asked for. Bora customized our Shopify theme so browsing the catalog feels effortless, reworked the product presentation, and the sales followed. He even delivered ahead of schedule.
ÖÖzenç ŞenolFounder, Narted Skincare
Bora made an AI product easy to understand and easy to buy. He mapped our whole platform — the creator workflow, the AI brief tool, the performance data — into a clean, conversion-focused site that does the selling for us now. He gets both the design and the business behind it.
MMert AyhanCo-founder, Kolaj Co

About

About Bora.

Bora Kuzey

Bora Kuzey

Shopify Developer

5+

Years in ecommerce

100%

Custom code, no builders

14-day

Fixed-scope sprints

24h

Reply time

5+ years in ecommerce: first running the stores, now building them.

A cluttered Shopify store quietly costs you sales every day, and usually you can't see exactly where. That's the part I've lived: years on the business side, from Amazon FBA to Shopify dropshipping and funnel design, running the stores myself. So when something hurts your conversion, I usually know where to look before I open the code.

Now I build the tech side: Shopify themes, landing pages and funnels designed to sell, not just to look good. Because I've been on the business side, the goal isn't to complete a task. It's to hand you something built around the real problem you're solving, for the customers you're actually selling to.

Best fit: DTC brands in beauty and skincare.

F.A.Q

Frequently asked questions.

Still curious? Let's talk →

Quick answers to what clients usually ask. Can't find yours? Get in touch and I'll reply within 24 hours.

What exactly do I get in the 14-day sprint?

I audit one key product or landing page from the ad all the way to the buy button, then fix the visible buying friction: copy, UX hierarchy and speed. You approve the plan before I touch anything, I implement the changes directly in your theme, and you get a documented before and after. Fixed scope, fixed price, 14 days.

We're running Meta ads but conversion is low, where do you look first?

First the match between the ad and the page: does the page keep the promise the ad made? Then the first screen, the primary call to action, the product page hierarchy and where the mobile flow leaks. Most of the loss usually sits in the first screen and the path to add-to-cart, not in the traffic.

Will you work inside our existing theme or rebuild it?

Inside your existing theme. The sprint implements real changes in Liquid and JS in the theme you already run, with no page builder and no rebuild. If a full rebuild or migration is what you actually need, that's a separate engagement and I'll tell you straight.

How is pricing structured?

Fixed scope, fixed price, agreed upfront before any work starts, so there's no open-ended retainer running in the background. Sprints start at $1,500, with 50% up front. Ongoing monthly iteration is available after the sprint if you want to keep going.

Do you also take full store builds or migrations?

Yes. Store setup, custom theme development, app integration and Shopify migrations are all supporting services I take on. The 14-day page sprint is the core offer, but if you need the full build, that's on the table too.

How do we start?

A free 30-minute call. We look at your store and your paid traffic, I tell you honestly whether a sprint is the right move, and if it is, you get a scoped brief with exactly what I'll do. No pressure, no retainer pitch.

Contact

Let's turn your store into a sales machine.

Book a free 30 minute call and leave with a clear, honest plan for your store, whether or not we end up working together.